Persona Library
Community-sourced UX research

Who actually uses these products,
and what made them stay.

Deep persona profiles for the tools that run modern work. Community-validated. Exportable. Open for contribution.

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figma-dev-modeAPP-028
4 comments

The Figma Dev Mode Engineer

A frontend engineer at a product company who implements UI from Figma designs. Dev Mode is their interface to the design file — the layer of Figma that was built for them rather than around them. They use it to extract measurements, inspect component properties, copy CSS values, and verify that what they've built matches what was designed. They have strong feelings about when Dev Mode helps and when it's still faster to ask the designer. Those feelings are specific.

Aha

Not a single dramatic moment — more like a Tuesday at 3pm when they realized they hadn't thought about cSS output that assumes a different architecture than the codebase they're working in in two weeks.”

figmaAPP-114
3 comments

The Figma-to-Code Developer

A frontend or full-stack developer who didn't choose Figma but lives in it three hours a week. They open Figma to inspect designs, grab spacing values, export assets, and try to understand what the designer intended for edge cases that weren't mocked up. They've learned enough about auto-layout to know when a design will be painful to implement. They have opinions about design tokens that the design team doesn't want to hear yet.

Aha

A teammate asked how they managed extract exact spacing, color, and typography values without guessing.”

figmaAPP-029
6 comments

The Figma Product Designer

A mid-to-senior product designer at a tech company with 3–8 years of experience. Figma is where they spend most of their working day — from rough explorations to polished specs. They work across a shared team library and collaborate with PMs in comments and engineers in dev mode. They are fast, opinionated about component architecture, and quietly frustrated by how the tools around Figma still slow everything down.

Aha

A teammate asked how they managed move from concept to spec without losing fidelity at each stage.”

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